Whether your community already offers self-guided tours or is just exploring the possibility, in this course you’ll discover the basic variations in program types, learn about the potential impacts and value added by self-guided tours, discover how the leasing process may vary from traditional tours, and consider implementation, marketing and management for your self-guided tour program.

When apartment hunters can’t come to you, how do you modify your leasing process? From initial contact to hearing them say, “yes,” we’ll look at how to handle initial inquiries, modify your tour experience, conduct effective follow-up and more, all while reinforcing best-practice leasing techniques. Yes, you can fill vacancies with loyal residents, even sight unseen!

How can you invite a customer to look inside your apartment homes when they can’t join you in person? Try a virtual tour experience using pre-recorded video or live streaming video. Explore how these options work in different leasing situations, what you’ll need to get started, tips for improving the visual experience and how to incorporate best-practice leasing techniques.