Fair Housing and Marketing

Did you know that Fair Housing advertising guidelines also apply to your marketing? In this course, Coach Fairly, your Fair Housing compliance coach, walks you through a clear playbook for connecting with current and future residents through marketing and social media without risking a Fair Housing penalty flag. Just like in football, you need the right plays to win while staying within the rules. You’ll start by learning how Fair Housing advertising standards apply to all your marketing efforts, along with strategies to help you avoid discriminating against members of any protected class. From there, you’ll move into practical guidance for staying compliant on social media. Use this course as your game plan for making sure your social media content, and the way you interact with current and future residents, complies with Fair Housing guidance for ensuring communications with all current and future residents through your marketing.